Joe Coffee Company

A family-owned, third-wave coffee concept roasting its own beans in NYC.

Founded in 2003 in NYC’s West Village by CEO Jonathan Rubinstein, Joe Coffee helped pioneer the current third-wave coffee craze. What sets Joe apart is the company's unrelenting focus on excellent product, warm hospitality, and thoughtful sourcing—not to mention their inspiring culture. We’re so confident in Joe that it’s on the menu at most Union Square Hospitality Group restaurants and cafes—and the coffee of choice at the EHI office.